September - Monthly Business Development To Do List

SOCIAL MEDIA:

WHAT SORT OF POSTS SHOULD BE GOING OUT ON SOCIAL MEDIA THIS MONTH;

  • The AFL Grand Final is taking place this month and people will begin to start looking for venues to watch it at. So whether your venue regularly shows live sport or is arranging a viewing area in an outside beer garden, ensure people are aware of your set up and any special offers that will be running.

  • When posting on social media, don’t forget to tag any relevant suppliers. This increases the reach of the post and also demonstrates support to your valued suppliers.

EVENTS & DATES:

WHAT FOOD RELATED EVENTS DO YOU NEED TO APPLY FOR THIS MONTH;

Pinot Polooza

Running in 13 cities across 6 countries, this wine festival dedicated to Pinot Noir will have over 200 varieties of the wine from producers across Australia and New Zealand for visitors to try.

This provides a great opportunity to sample a selection of wines, speak with producers and potentially source some new Pinot Noirs for your venues wine list.

Melbourne - Royal Exhibition Gardens: 5th October 11am-6pm

Sydney - Carriageworks: 12th October 11am-6pm

For tickets and further information click HERE

LARGE EVENTS THAT AFFECT YOUR CITY;

Melbourne holds many sporting events throughout the year and in September attention is mainly focused on the AFL. With the Grand Final held on Saturday 28th September and a public holiday taking place in Victoria the day before, people from all over the country will be visiting the city and restaurants, bars and pubs can expect increased trade as a result of this.

PRODUCE:

WHAT’S IN SEASON;

Asparagus, Avocado, Honeydew, Rhubarb, Beetroot, Cabbage, Cauliflower, Eggplant, Pumpkin, Peas, Silverbeet, Chervil, Lemongrass, Tarragon.

LOCAL SUPPLIER HIGHLIGHT;

NAME: Berrys Creek Gourmet Cheese

FOUNDERS: Barry and Cheryl Charlton

LOCATION: South Gippsland, Victoria

OFFERING: Artisan Cheese

ABOUT: With products highly prized in both national and international arenas, this South Gippsland cheese producer balances commercial quantities with artisan quality. They create a range of cheeses and are available via both wholesalers and retailers throughout Australia.

-( Via http://www.berryscreekcheese.com )

TIP:

MARKETING TIP OF THE MONTH

With Spring now upon us, many begin to plan for December whether that be for Christmas functions or corporate end of year events. Now is the time to send out an email to your mailing list containing information about the function packages and Christmas promotions that are available at your restaurant.

Misty Kunze