Social Media

WHAT SORT OF POSTS SHOULD BE GOING OUT ON SOCIAL MEDIA THIS MONTH;

• Autumn/Winter menu items

• Highlighting heated or protected outdoor seating areas

• Cold weather beverages - what drinks is your venue serving that will your guests up? Think Stouts, whiskeys and mulled wines.

• And always keep a constant flow of your people and product!

Events & Dates

WHAT FOOD RELATED EVENTS DO YOU NEED TO APPLY FOR THIS MONTH;

The Good Food & Wine Show

Melbourne, 31 May – 2 June

Sydney, 21 – 23 June

PUBLIC HOLIDAYS / NOTABLE DATES

Mothers Day - 12th May

Queens Birthday - 10th June

LARGE EVENTS THAT AFFECT YOUR CITY

Melbourne - Good Beer Week (Friday May 10th 2019 - Sunday May 19th 2019)

Sydney - Vivid Sydney 2019 (24th May - 15th June 2019)

Produce

WHAT’S IN SEASON

Apples, Lemons, Olives, Rhubarb, Chestnuts, Asian Greens, Beetroot, Broccoli, Cauliflower, Leeks, Pumpkins, Silver Beet

LOCAL SUPPLIER HIGHLIGHT

NAME: Sher Wagyu

FOUNDER: Nick & Vicki Sher

LOCATION:Ballan, Victoria

OFFERING: Fullblood & Crossbred Australian Wagyu beef

ABOUT: Produced by the Sher family since 1991, Sher Wagyu cattle is grass-fed then grain-fed for 400+ days. Establishing the Sher Wagyu brand has taken decades of commitment, passion and focus and has taken Nick & Vicki around the world, meeting distributors & chefs, participating in trade shows and educating customers and consumers. They now export to over 14 countries, working directly with selected distributors, and have a very loyal customer base in Australia.

- (via www.sherwagyu.com.au/sher-wagyu-story)

Tip

MARKETING TIP OF THE MONTH

This month we are talking about HASHTAGS, here are our tips to Instagram hashtag success!

• Keep them relevant to the post your sending out

• Build a portfolio of hashtags to choose from

• Have a variety of hashtags - commonly used and more niche

• Look at what you competitors are using

• Look at what hashtags are trending

• Think about your ideal guest - what hashtags would they be searching?

Awards

INDUSTRY AWARDS TO EXPRESS INTEREST IN

Foodservice Australian Chef of the Year - Melbourne 23rd-25th June 2019

www.foodserviceaustralia.com.au/special-events/chef-of-the-year

Entries close at 5pm on 31 May 2019.